In today’s highly digital, ever-changing world, businesses that sell to other businesses (B2B) face a multitude of marketing channels, tactics, and platforms as options to reach their target. The good news is that there are many ways to reach your target audience effectively – the bad news is that the best path is often unclear.
Challenge It is not uncommon for companies preparing to sell in three to five years to seek our expertise and guidance. These companies typically have a founder who has led and grown the company through many years, is preparing to exit, and wants help optimizing the value of the business prior to its sale. Solution
Challenge This multimillion-dollar software integrator came to 5280 Accelerator because they felt they were being “out-marketed” by their competitors. They saw their marketing efforts as scattered and were unable to gauge which were effective or determine how to focus them. Our team started at the beginning – with a Marketing Plan. Solution We showed them
