Challenge Having just signed the papers for the purchase of a 50-year-old B-to-B services company, the new owner and investor turned to 5280 Accelerator to create a Quick-Start Marketing Plan to help them develop a roadmap to hit the ground running. In just 25 business days, we renamed the business, designed a new logo and
Challenge A new owner purchased an established 30-year-old company and wanted to expand it from their existing government-based customers to also reach the private sector. 5280 Accelerator helped them re-position their offering and messaging to appeal to this new audience. Providing a competitive overview and thorough SWOT analysis, 5280 Accelerator partnered with them to uncover
Challenge An 11-year old non-profit felt its logo and website were outdated and unable to attract their senior executive business leader audience. They chose 5280 Accelerator to refresh their brand and provide a website that would clearly convey their mission with a fresh look and modern, easy-to-use functionality. The bigger challenge was that their Annual
Challenge A 20-year old business had outgrown their name. Over the years, as they grew and new capabilities were added, they felt their name no longer encompassed all they offer. Solution The creative team at 5280 Accelerator helped the company reposition with a new name and logo that represented their key differentiators while appealing to
Challenge A company that helps business owners find business buyers wanted to help their sales team be more efficient. Individual brokers were making their own marketing materials, resulting in differing approaches, messaging, and look and feel, while also taking time away from their time with clients. Solution Providing a comprehensive Marketing Plan, 5280 Accelerator defined
Challenge: 5280 Accelerator was enlisted to help a company expand their business, which focused on injury prevention in the workplace. Offering services that had proven successful in the construction marketplace, their objective was to to reach companies with office workers. Solution: • 5280 Accelerator provided market research to understand the market needs and opportunities. •
